Europe & Australia Services

Proven experience with a personalised approach

In Europe & Australia’s ever-evolving leisure travel markets, travellers are constantly seeking new and unforgettable products — and the right sales and marketing strategy is critical to reach the desired audience. By carefully limiting our portfolio, we ensure every product receives focused, personalised attention.

Supported by a dedicated Sales Director from our highly experienced team based across Europe & Australia, we connect your brand with the right partners and deliver meaningful results.

Our European Markets: UK & Ireland / Italy / Benelux / France & Spain / DACH / Scandinavia

Sales

A dedicated, market-driven sales approach focusing on building strong relationships and delivering measurable results within the leisure travel trade.

  • Your dedicated Sales Director will act as a local liaison, building key client relationships and delivering consistent, high-impact communication within your chosen market.
  • A structured engagement plan ensures regular market presence, follow-ups and targeted product and destination training for key advisors and agency owners.
  • Using in-depth market intelligence, competitor activity is analysed to identify and secure high-potential agents for strategic partnerships.
  • Clear monthly performance reports provide actionable insights into market activity, engagement and marketing impact, guiding next steps.

Marketing

A multi-channel marketing strategy designed to maximise visibility and keep your brand top-of-mind across the travel trade.

  • Increased brand exposure and product or service visibility via regular newsletter features sent to our extensive database of travel professionals.
  • Consistent social media activity across all Red Elephant Reps platforms highlights your content and maintains ongoing market engagement.
  • A dedicated page on our website showcases your products and services, with access to key presentations, fact sheets and supporting materials.
  • Sales collateral and promotional materials are integrated into our client portfolio and marketing toolkit for maximum exposure.
  • Our monthly performance report contains newsletter and social media metrics, allowing tracking of your results.

Optional Extras

Flexible, scalable services that enhance market presence and support your specific commercial objectives.

  • Tailored market entry support including assistance with planning and delivering client-facing events.
  • Flexible participation options for international trade shows and industry events, ranging from dedicated representation to shared, cost-effective solutions.
  • Support for tourist board activities and industry initiatives with full transparency of costs.